27
Jun

Kohl’s vs JCPenney

Kohls retail

Kohl’s was not always the high-flying retailer it is now. At one time, they did not have designers such as Vera Wang, and Lauren Conrad designing clothes for them. They were flying under the radar with their clever marketing tools such as Kohl’s cash and their sales strategy.
At first, if a customer spent $50 in the store, then they would receive $5 Kohl’s cash. Kohl’s slowly increased that to $10 for $50 you spend, and then in the 2010 holiday season for a few days they were offering $15 Kohl’s cash for every $50 you spend to attract more customers during the tough economic recession.

JCPenney saw how successful Kohl’s cash was and they responded by introducing JCP cash similar to Kohl’s cash except it comes in a different increments. You can print your JCP cash online and they take it the store. For example, if you spend $100 or more you can save $20 bucks. If you spend $75 or more you can save $15, and if you spend $50 or more you can save $10. The key difference is Kohl’s cash is earned while you shop, you cannot print out Kohl’s cash prior to shopping. JCPenney allows their customers to print their JCP cash online and take it to the store to use prior to shopping.

JCPenney has also adopted Kohl’s sales strategy. Kohl’s is known for having a “Night Owl” sale on Friday normally from 3PM-11PM, and then an “Early Bird” on Saturday normally from 7AM-1 PM. JCPenney has picked up on this, and calls their sale “Doorbusters”. Their Friday Doorbuster goes from 3PM-close, and then on Saturday from 9AM-1PM.

31
Dec

Blizzard Affects Sales in South

The blizzard that created havoc in the south not only paralyzed travel but last minute Christmas Shopping. Many shops and stores in the south just didn’t open because owners and employees were unable to get to work. The retail stores that were open found little to no shoppers and put a bitter end to what was an excellent shopping season for stores. One Target store in North Carolina did not close and an employee counted 40 shoppers throughout the whole day. Retailers are hoping to make up for the missed sales this week.

31
Dec

More retailers offering H1N1 vaccine

More Retailers including Walmart, Walgreens and others
are marketing the H1N1 vaccine to lure more customers
into their stores. In return, they will play a bigger
role in the Healthcare system with the new Healthcare plan
being passed by Congress. Even tho most retailers don’t
make any profit off these shots, it does let the customers
come into the store and look around on what these retailers
have to offer.CLICK HERE FOR FULL STORY.

11
Nov

Retailers getting ready for black friday

Retailers getting ready for black friday are going to make it
more orderly for all the retai shoppers this year. I personally
won’t be going out as it just gets way to busy and the lines are real
huge, but good luck to us all.CLICK HERE FOR FULL STORY.

04
Nov

Consumers planning more online spending

Online deals are coming strong from all the websites and they will
only keep getting fierce for the holiday season. I have noticed
a lot of sites cutting down prices across the board and it will
continue to do the same as holiday season comes closer. Online
shopping will be a major part of business for a lot
retailers .CLICK HERE FOR FULL STORY.

02
Sep

Most retailers updating their retail sites

A lot of retailers are aiming to update their retail sites online. And
Online retail business is booming, as more customers prefer easy
no hassle online shopping, retailers are going to be more
focused on online retail business.CLICK HERE FOR FULL STORY.

02
Sep

New chairman for kohls

Kohls new chairman is the current ceo and the president of kohls,
kevin mansell . He will take over for larry montgomery
who is retiring. With Kohls getting ready to open more stores,
Kohls outlook is real strong.CLICK HERE FOR FULL STORY.

13
Aug

Safeway cutting prices to get more customers

Safeway is starting to lower their prices for shoppers
who are looking for cheap great deals at the grocery
stores. Grocery shoppers are getting much more frugal
and smarter on how to shop for groceries. As the recession
still strong, safeway needs to cut prices to survive
in this tough times.CLICK HERE FOR FULL STORY.

07
Aug

Macy’s changing plans

I am a big fan of macys . When it comes to nice designer
clothes and fashionable items, macys is the place to be. But with the
economy and the way everything is going, even macys has to change
their game plan and start selling things cheaper.

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