13
Jan

More marketing more offers for you!

Something I just thought about, how many retailer’s are throwing coupon’s at your feet? And pushing you to open a free membership account like no tomorrow? Every retailer including pharmacy retailer’s like Walgreen’s and RiteAid are pushing for customer’s to sign up for more promos. Also membership point system is very flashy, every time you shop at the store’s , you get point’s for your stays. It push’s many customer’s to shop there to get points. It’s a great marketing tool that many retailer’s use to market to customer’s with coupons, emailing promotions and also sending out enticing offers.

27
Jun

Kohl’s vs JCPenney

Kohls retail

Kohl’s was not always the high-flying retailer it is now. At one time, they did not have designers such as Vera Wang, and Lauren Conrad designing clothes for them. They were flying under the radar with their clever marketing tools such as Kohl’s cash and their sales strategy.
At first, if a customer spent $50 in the store, then they would receive $5 Kohl’s cash. Kohl’s slowly increased that to $10 for $50 you spend, and then in the 2010 holiday season for a few days they were offering $15 Kohl’s cash for every $50 you spend to attract more customers during the tough economic recession.

JCPenney saw how successful Kohl’s cash was and they responded by introducing JCP cash similar to Kohl’s cash except it comes in a different increments. You can print your JCP cash online and they take it the store. For example, if you spend $100 or more you can save $20 bucks. If you spend $75 or more you can save $15, and if you spend $50 or more you can save $10. The key difference is Kohl’s cash is earned while you shop, you cannot print out Kohl’s cash prior to shopping. JCPenney allows their customers to print their JCP cash online and take it to the store to use prior to shopping.

JCPenney has also adopted Kohl’s sales strategy. Kohl’s is known for having a “Night Owl” sale on Friday normally from 3PM-11PM, and then an “Early Bird” on Saturday normally from 7AM-1 PM. JCPenney has picked up on this, and calls their sale “Doorbusters”. Their Friday Doorbuster goes from 3PM-close, and then on Saturday from 9AM-1PM.

14
Feb

Toy market for 2011 hopes are up

Transformers characters and the Ken dolls are just a few of the toy retail sells that are expected to rise in 2011. Retail jobs are looking bright as 2011 promises retail business a surge in sales. U.S toy retail sales rose 2 percent in 2010 after declines in 2009 and 2008, with sales in the recent holiday quarter up 3 percent. Retail business in the toy market is looking bright according to Carter Keithley, president of the Toy Industry Association. Many toy makers are excited about their retail sales in 2011 and hope to put the lackluster sales of the past behind them.

08
Oct

Walmart getting ready to cut more prices

Walmart is already a cheap place to shop. I have been to many Walmarts and
they have a gorilla buying power higher than anyone I have seen. And now
it seems like Walmart is about to trim down prices on most of its
products for aggresive sales pitch.CLICK HERE FOR FULL STORY.

07
Aug

Macy’s changing plans

I am a big fan of macys . When it comes to nice designer
clothes and fashionable items, macys is the place to be. But with the
economy and the way everything is going, even macys has to change
their game plan and start selling things cheaper.

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