16
Jan

Factors that make retail business successful – Why retail jobs are in demand

For every retail business the art of presentation is truly important. Retailers have come a long way to live up to the latest trend by getting closer to their customers. Retail business has achieved a new spin and the latest trend in this sector has been the introduction of concept stores. By including a convincing sales model for the shoppers they’re offering a complete solution to stay at par with the current trends. Such a model really helps them to convert their shoppers into their customers. Concept stores have also come up with an emotional model that helps them to retain their customers and satisfies their needs.

The customers are able to achieve a wholesome brand experience through these concept stores. These stores have ensured such a brand experience through the employment of resources and tools that help them interact with their customers in a better way.

Once you visit such concept stores, you’ll be amazed to see the expertise and knowledge with which their staffs handle business cycles. These staffs are equipped to guide their consumers and assist them in making a buying decision on the basis of their preferences.
Under circumstances when you discuss things with these staffs, you’ll often hear them pointing out to the fact that the customers don’t like to receive cold calls. In reality, the store only saves the numbers of old customers. These retail jobs involve making warm calls to existing customers. The main purpose to call up these customers is not to sell anything to them but to stimulate the growth of business without selling. Their main aim is to remain in touch with their existing customers like all sincere friends.

09
Dec

Video Interviewing: A Model For Hiring

It doesn’t have to be Black Friday for this scenario: a long line at the counter, busy sales staff ringing up customers, and a job seeker walks up. The seeker could be your next star employee, but chances are that the customers are the priority so the seeker doesn’t get much attention.

In the highly service-oriented business of retail, is that acceptable?

JobOn is one company with an idea on how technology can improve this. It combines job listings with the ability for candidates to apply by video. Seekers get a free account, answer a few common interview questions, and send the recorded responses to the retailers and other employers on the site, www.JobOn.com. Employers view the videos, see the enthusiasm and other traits they want in applicants, then invite them in for a face-to-face meeting. It won’t completely solve the problem of mixing seekers and customers during busy times, however it does introduce a better way to hire.

Think of it as a cross between craigslist and YouTube.

Most candidates look the same on their application. Name, address, telephone, and maybe a little work experience. Going through applications – even those sent from the web – is painful because it’s hard to distinguish applicants. Add scheduling of interviews, and then spending a certain amount of time with each one even though managers know quickly whether someone is a good match. Suddenly there are many hours invested in the process, and even then the result may be a “panic hire” that doesn’t last.

Through video, however, managers gain an edge: they view applicants’ videos during non-peak hours so they can spend more time scrutinizing them and making better hires. That’s the real genius of this approach: it reverses the traditional hiring process. With the recorded interview first, the face-to-face interview can be a mere formality. You wouldn’t be talking to this candidate if you didn’t already have a great feeling about him or her. And you can’t get that from a paper application at the beginning of the process.

JobOn charges nothing for job seekers, and retail employers pay a modest $25 a month to view videos of up to 25 applicants (the first 10 are free). The company has subscription pricing for “super users” needing more than that).

Technology has improved retail a great deal with barcode scanning, inventory management and other tools. It has now reached down to the hiring process, which has been so manual and inefficient for so long that many of us didn’t even know it needed attention. Now that we have a solution let’s put it to good use.

27
Nov

Ready for a retail business?

The idea of owning your own retail business can be a heady thought and will change your entire lifestyle. Before you jump at the idea, come down out of the clouds and let’s analyze whether or not this is a decision you are ready to make.

Owning a retail business is a huge commitment and it’s just as important to ascertain whether or not your husband, wife or partner is as committed to supporting your efforts as you are. Clearly, if you own your own business rather than going to a job on a daily basis, it will be a different lifestyle and a larger commitment on your time. Time for your personal life will be reduced and this will affect relationships.
Going forward, start considering how much money you will have to raise to start your business. Do you have money set aside or will you need to take out a loan? Taking out a loan will generally require collateral. What about a location? Assuming your retail business is going to exist in a brick-and-mortar type of building, do you own one or will you have to pay rent?

These are just some of the considerations to owning a retail business. Let’s take a quick look at the pros and cons starting with the financial angle. While you will definitely have a chance to make more money than you could working for an employer you will also have to take a greater financial risk. Let’s be realistic – there is no real financial risk when you work for someone else.

Then there is the burden on your time, because as owner you will have to work longer hours and vacations may be few and far between in the beginning. While it might be nice to be the person in charge making decisions for your businesses’ success or failure, are you ready to be the person in charge of other people?

Owning your own retail business will allow you to implement your own ideas, be involved in every aspect of running the business and you’ll gain experience in the different jobs necessary for running a retail business, such as advertising and inventory tracking. This will most likely give you a lot of personal satisfaction but you will spend a lot of time learning all these details including dealing with difficult customers and firing employees.

Of course you’ll have pleasant customers that you’ll deal with too. Putting down roots in the business community creates a sense of belonging and permanence but in the beginning you may find that income is not very dependable and there may be times when you don’t have a lot of income coming in.

If you feel you’re able to deal with the bumps in the road and difficulties that will go with owning your own retail business then it just may be for you. Doing work you really enjoy, in an environment where you feel comfortable, while being able to build a retirement should provide a great feeling of well-being.

26
Apr

Walmart’s new plans

Walmart's new plans

Retail Giant Wal-mart has gone back to basics so to speak, Wal-Mart Stores Inc is launching a campaign early next month called “It’s. Back,” It’s their way of telling customer that despite its recent efforts of removing certain items in what can only be described as a floored renovation effort. From early May Wal-Mart will herald the return of items such as fishing tackle, fabric items and other so called “heritage” items. The store removed these items from their outlets in a failed attempt of sprucing up the store’s image with upmarket shoppers and the general perception of the cliental it targets.

16
Feb

Gas Prices steadily going up

Retail gas prices continue to climb despite supply glut and reduced Middle East tensions. Retail gas prices continue to rise everywhere in the U.S. In spit of declining oil prices, mounting optimism about Middle East issues, and U.S fuel supplies have not been so good in 17 years. California price per gallon raised another 0.9 cents overnight to $3.426, according to the AAA Fuel Gauge Report. Gas prices are raping Americans. Americans are wondering why prices are soaring at the pump when U.S Supply has not been so prevalent since 1993. High gas prices affect retail sales, retail jobs, and retail business and just about anything you can think of, for that matter.

29
Jan

Retail jobs in the future

In a world that is dominated by the retail business, there is a lot that meets the eye particularly when it comes to start up enterprises. Today, a great number of entrepreneurs plan on getting into the game of retail marketing so as to create a brand name and an image that can exemplify their legacy. Entering the retail market is not an easy task as one conceives it to be. Fact of the matter is that there is a lot that can drive one up the wall and make it a truly daunting task to seek the ideal retail business scenario.

Retail industry boomed in the United States in the late 90s when names such as WalMart and Target started catering to customer needs. Since then, a great number of such stores and markets have sprawled up all across America which gradually led to their expansion worldwide. Some of the leading international retail outlets today operate under various franchises and have global names accredited with their operations. One of the first retail markets that gained its international significance was that of WalMart and Sears which today operates in more than 6 countries and is still expanding. For many newcomers to the game of the retail industry, it may seem to a herculean task to be able to find a platform which can match up to some of these established names. However, impossibility is never a factor that comes into play. For example, Starbucks is not the only retail coffee shop around the world. There are dime a dozen of them available and in all honesty, it is never too difficult or challenging for a start up enterprise or new entrepreneur to make his mark.

Not only does a career in retail sales set a benchmark for the world but it also bridges the gaps of international divide. With global expansion as a merging prospect, it has opened up the gates of new platforms that give businessmen new avenues to make their retail chains work. While retail jobs around the world flourish with all its might, it has provided employment opportunities for many individuals to earn their bread. Due to the economic instability of the market today, most individuals planning on taking up entrepreneurship in the retail sector may need to think twice before they dive in. They would rather be comfortable with testing the waters rather than having to risk everything they invest in. What needs to be understood is that with proper planning, management and an eye for detail, focused individuals will be able to start up a small outlet and then gradually grow with time. These are the basic but fundamental steps that individuals need to keep in mind before they take a step forward in the retail business. Those individuals that are interested in finding out the best of means via which they can take advantage of a customer oriented market so as to establish a retail business that specifically caters to patron delight should seek a career in retail marketing as it is promised to be the next big souk that is expected to grow nearly $500 billion by the end of 2011.

25
Oct

Retail websites changing designs

More and more retail sales sites like Sears and many other’s are changing
the ways their websites look. Making it more user friendly and more up to date galleries
of the items they would be looking for. I think most sites should get rewamped to be
more competitive online with other big retail business sites.

06
Oct

All about promotion

This 2010 holiday season is all about promotion and heavy sales! I sense there will
be less spending going on as the economy and the uncertain job market will stop
many retail shoppers from spending a lot. There is going to be aggressive sales
tactics used to lure customers and make them spend on items. And I mean major cutbacks
on popular holiday items that customers get this holiday season. Wait til the holiday season
to get some shopping done, you will probably save more!.

11
Nov

Retailers getting ready for black friday

Retailers getting ready for black friday are going to make it
more orderly for all the retai shoppers this year. I personally
won’t be going out as it just gets way to busy and the lines are real
huge, but good luck to us all.CLICK HERE FOR FULL STORY.

02
Sep

Most retailers updating their retail sites

A lot of retailers are aiming to update their retail sites online. And
Online retail business is booming, as more customers prefer easy
no hassle online shopping, retailers are going to be more
focused on online retail business.CLICK HERE FOR FULL STORY.

Recent Posts

Category

Archives