Kohl’s was not always the high-flying retailer it is now. At one time, they did not have designers such as Vera Wang, and Lauren Conrad designing clothes for them. They were flying under the radar with their clever marketing tools such as Kohl’s cash and their sales strategy.
At first, if a customer spent $50 in the store, then they would receive $5 Kohl’s cash. Kohl’s slowly increased that to $10 for $50 you spend, and then in the 2010 holiday season for a few days they were offering $15 Kohl’s cash for every $50 you spend to attract more customers during the tough economic recession.

JCPenney saw how successful Kohl’s cash was and they responded by introducing JCP cash similar to Kohl’s cash except it comes in a different increments. You can print your JCP cash online and they take it the store. For example, if you spend $100 or more you can save $20 bucks. If you spend $75 or more you can save $15, and if you spend $50 or more you can save $10. The key difference is Kohl’s cash is earned while you shop, you cannot print out Kohl’s cash prior to shopping. JCPenney allows their customers to print their JCP cash online and take it to the store to use prior to shopping.

JCPenney has also adopted Kohl’s sales strategy. Kohl’s is known for having a “Night Owl” sale on Friday normally from 3PM-11PM, and then an “Early Bird” on Saturday normally from 7AM-1 PM. JCPenney has picked up on this, and calls their sale “Doorbusters”. Their Friday Doorbuster goes from 3PM-close, and then on Saturday from 9AM-1PM.

then you will surely like to know all the news about all the business opportunities that interest you. You will be able to get such information by getting weekly or even daily newsletters on your email about all the news about business. Some of these businesses might be really profitable while others might look great but in fact they are not that profitable. In some situation you can only realize that a business is bad only after you have taken the fall. You will be able to ‘sniff’ out these potential bad businesses only after a couple of years of being a businessman. In more recent news, you might want to know about some really big things that happened. One of them is the Argos sale slump. This was really unexpected for some people but others were sure that this will happen. Here are some more things that you will want to know about Argos and how it almost became retail! The information here might help you understand what is wrong with Argos and what happened to it.

Argos is a retail store that made most of its money out of selling things that belong to the electronics section. Most of the profit came from selling video games, video game consoles, TV sets and all sorts of such things. The bad thing is that people have suddenly stopped buying TVs and even video games. This means that the store lost the thing that brought it its most profit. People stopped buying from this store because there were some problems with sustaining the confidence of its customers. More and more people had problems with things from Argos and that’s why people stopped buying things from it. The plunge was a really fast one and a really grim one! The lack of sales was first noticed when it reached 9%. Soon it reached 10% and currently it is somewhere around 14%. There were many people who thought that they will lose all their money because they invested in Argos. But the problem was that this really big chain of stores was loosing customers from all its stores! If the numbers of sales will continue to drop then Argos might have to face bankruptcy.

And these are the most important things that you should know about Argos and how its sales went down really fast! Some other companies might want to learn from the mistakes of Argos.